Diddy Accuses NBC of Rushing Documentary in $100M Defamation Suit

Sean “Diddy” Combs has filed an updated defamation lawsuit against NBCUniversal, Peacock, and production company Ample Entertainment, claiming that the documentary “Diddy: The Making of a Bad Boy” was rushed into production—with serious, false allegations included—just to beat competing content. 

What He’s Saying

• Combs alleges that the documentary falsely links him to murder, sex trafficking of minors, extortion, and claims based on hidden-camera recordings—allegations he insists are untrue and unsupported by any solid evidence.  
• His legal team highlights remarks by Ari Mark, co-founder of Ample Entertainment, who reportedly told The Hollywood Reporter: “It’s really competitive and I think that is why it wasn’t enough to be fast, it was also necessary to be distinct. There’s no time and this was an extremely fast turnaround.”  
• The complaint argues that by rushing the film, the producers prioritized speed over accuracy, which harmed Combs’ reputation, influenced public opinion before his criminal trial verdict, and damaged his brand and business.  

Context & Legal Status

• The documentary “Diddy: The Making of a Bad Boy” was released on Peacock in January 2025. It dives into decades of allegations and controversies around Combs.  
• Earlier in 2025, Combs was acquitted in a federal court of major charges of sex trafficking and racketeering, though he was convicted of lesser transportation for prostitution charges. His sentencing is set for October 3, 2025.  
• He is seeking $100 million in damages in the lawsuit for defamation.  

Why This Matters

• Free speech vs. defamation: The lawsuit will test how much documentary filmmakers can report on allegations, especially when some parts are unproven or disputed.
• Media accountability: Combs’ claim of a rush to publish raises questions about whether sensationalism is undermining journalistic integrity.
• Public perception & presumption of innocence: Releasing content with serious claims prior to trial can greatly influence public opinion—potentially affecting fair legal outcomes.
• Precedent: If Combs wins or settles strongly, it may change how media companies approach controversial documentaries involving high-profile legal issues.