{"id":2968,"date":"2025-10-06T18:14:31","date_gmt":"2025-10-06T18:14:31","guid":{"rendered":"https:\/\/verifiedviral.com\/?p=2968"},"modified":"2025-10-06T18:14:32","modified_gmt":"2025-10-06T18:14:32","slug":"microsoft-reportedly-loses-300-million-by-putting-call-of-duty-on-game-pass","status":"publish","type":"post","link":"https:\/\/verifiedviral.com\/?p=2968","title":{"rendered":"Microsoft Reportedly Loses $300 Million by Putting Call of Duty on Game Pass"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"362\" src=\"https:\/\/verifiedviral.com\/wp-content\/uploads\/2025\/10\/IMG_3513.jpeg\" alt=\"\" class=\"wp-image-2969\" srcset=\"https:\/\/verifiedviral.com\/wp-content\/uploads\/2025\/10\/IMG_3513.jpeg 642w, https:\/\/verifiedviral.com\/wp-content\/uploads\/2025\/10\/IMG_3513-300x169.jpeg 300w, https:\/\/verifiedviral.com\/wp-content\/uploads\/2025\/10\/IMG_3513-360x203.jpeg 360w, https:\/\/verifiedviral.com\/wp-content\/uploads\/2025\/10\/IMG_3513-545x307.jpeg 545w\" sizes=\"auto, (max-width: 642px) 100vw, 642px\" \/><\/figure>\n\n\n\n<p>A recent internal estimate suggests that Microsoft may have sacrificed up to $300 million in potential Call of Duty sales by making Call of Duty: Black Ops 6 available on Game Pass at launch.&nbsp;<\/p>\n\n\n\n<p><strong>What the Report Says<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>According to a Bloomberg report, former Microsoft employees claim the Game Pass arrangement \u201ccannibalized\u201d full\u2011price purchases, cutting deeply into profits. \u00a0<\/li>\n\n\n\n<li>The data suggests that 82% of full\u2011price sales for Black Ops 6 were on PlayStation, which does not support Game Pass, further shifting the burden of losses. \u00a0<\/li>\n\n\n\n<li>To offset the deficit, Microsoft would need millions of new Game Pass subscriptions. One estimate: 15 million one\u2011month Ultimate subscriptions or 1.25 million annual subscriptions. \u00a0<\/li>\n\n\n\n<li>Despite the loss, Black Ops 6 marked record engagement for the franchise. Still, the tradeoff between Game Pass reach and classic sales is now under scrutiny. \u00a0<\/li>\n<\/ul>\n\n\n\n<p><strong>Why This Matters for Microsoft and the Gaming Industry<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>This controversy puts the Game Pass model under spotlight: is giving away day\u2011one big titles sustainable if it erodes premium sales?<\/li>\n\n\n\n<li>Microsoft recently raised its Game Pass Ultimate price by 50%. Analysts point to the reported losses as part of why the company needs higher subscription revenue. \u00a0<\/li>\n\n\n\n<li>The shift also raises questions about how Xbox and Activision reconcile subscription models with traditional retail.<\/li>\n\n\n\n<li>Rival consoles like PlayStation might benefit if major titles lose luster on platforms with subscription saturation.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>A recent internal estimate suggests that Microsoft may have sacrificed up to $300 million in potential Call of Duty sales by making Call of Duty: Black Ops 6 available on Game Pass at launch.&nbsp; What the Report Says Why This Matters for Microsoft and the Gaming Industry<\/p>\n","protected":false},"author":1,"featured_media":2969,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[52],"tags":[2276,2266,2265,2281,2274,2282,2280,2272,2275,2271,2273,2267,2283,2269,2268,2270,2278,2277,2279],"class_list":["post-2968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending-now","tag-300m-microsoft-loss","tag-activision","tag-call-of-duty","tag-call-of-duty-2025","tag-cod-black-ops-6","tag-cod-on-game-pass","tag-digital-gaming","tag-game-pass-sales","tag-gaming-business","tag-gaming-industry","tag-gaming-news","tag-microsoft-loss","tag-microsoft-report","tag-subscription-gaming-model","tag-video-game-economics","tag-xbox-game-pass","tag-xbox-game-pass-price","tag-xbox-strategy","tag-xbox-vs-playstation"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/posts\/2968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2968"}],"version-history":[{"count":1,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/posts\/2968\/revisions"}],"predecessor-version":[{"id":2970,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/posts\/2968\/revisions\/2970"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=\/wp\/v2\/media\/2969"}],"wp:attachment":[{"href":"https:\/\/verifiedviral.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/verifiedviral.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}